The UK and Ireland’s industry event for sauna operators, practitioners and builders returns 20th May 2025 to Canary Wharf, London.

20 May 2025, Canary Wharf, London E14

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Once again, on 20th May 2025, the UK and Ireland’s best sauna owners, operators, and ritual practitioners will gather together for the British Sauna Society’s annual event of inspiration, learning and connection.

Register for tickets

After selling out last year and getting countless messages this year, we know that the Sauna Summit will once again be in high demand. So that we can understand it and to be fair with releasing tickets, we request that people wanting to attend the summit register their interest, along with the desired number of tickets for their teams.

Catch the highlights from Sauna Summit 2024

The Sauna Summit is a not-for-profit event organised by the British Sauna Society and run by volunteers for the benefit of the sauna industry.

Our purpose

In the past few years, sauna culture has seen explosive growth in the British Isles.

Britain and Ireland are home to close to 100 saunas accessible to general public. Most of them have grown as part of a new moment – centred around healthy lifestyle, community and nature connection.

The media have taken an unprecedented interest in the rise of sauna, with most major outlets including the BBC, The Times, The Guardian, The Economist and many more running extensive features in the past year.

Vocations like Sauna Master, Sauna Operator and Sauna Builder have emerged as real options for self-actualisation and making a living.

The sauna movement needs its own professional event, a gathering where we can upgrade our understanding, find solutions to shared challenges and make connections with each other.

This is an event for those who push the sauna movement forward – created and organised by people within the movement, who live and breathe sauna and want to share its joys and benefits with others.

About the organisers

The British Sauna Society was established in 2014 by a group of Brits and European ex-pats. They had experienced the awe of authentic sauna and wanted to connect with fellow enthusiasts and encourage more of it in the UK.

A decade later, it’s been a driving factor in a UK sauna ‘revolution’, with exponential growth of authentic sauna experiences across the UK.